Eri Dimitropoulou, Head of Performance Marketing at Ogilvy, said: “Our nomination as Performance Agency of the Year is an important distinction, as it rewards our ongoing effort to come up with innovative ideas and enhance them with sophisticated digital media tactics. We warmly thank our customers for their trust and congratulations to our team for the excellent work and the results it brings."
Today, Ogilvy Performance Marketing team consists of 20 people and offers the full range of related services such as: Performance Strategy, Paid Social, Paid Search, SEO, Display & Programmatic, Conversion Rate Optimization, Data & Analytics. Among its customers who enjoy the above services are: Aegean Airlines, Cosmote, Eurobank, Friesland Campina, Germanos, IKEA, Nespresso, Toyota, ZeniΘ, etc.
The award ceremony took place on Wednesday 15/09 in the afternoon in a ceremony with "physical presence."
Check out the full award list per client and campaign below:
- GOLD for Best International Campaign for Aegean Airlines: New Fares International Multi-channel campaign
- GOLD for Best Use of Data for Aegean Airlines: Combining 1st party data & digital performance to boost flight bookings during the pandemic!
- GOLD for Best Performance in Finance & Insurance for Eurobank Digital Transformation: The Ultimate Success Story
- GOLD for Best Lead Generation Campaign for ZeniΘ: Digital full-funnel eContract campaign
- GOLD for Best Sales Campaign for Toyota: New Online Reservation Service
- GOLD for Best Response to Changing Consumer Needs during the Pandemic for Toyota: New Online Reservation Service
- SILVER for Best Use of Technology for Eurobank: The Great Moment for Education
- SILVER for Best Digital Multi-Channel Campaign for Aegean Airlines: New Fares International Multi-channel campaign
- SILVER for Best Media Efficiency Strategy for Eurobank: Prepaid Cards - 112% growth through Propensity Model & Champions league!
- SILVER for Best Performance in Travel & Tourism for Aegean Airlines: Maximizing flight bookings in the pandemic with advanced performance techniques!
- SILVER for Best Lead Generation Campaign for Eurobank: enter grow go, 9th cycle: +61,33% applications!
- SILVER for Best Sales Campaign for Aegean Airlines: Maximizing flight bookings in the pandemic with advanced performance techniques!
- SILVER for Best Response to Changing Consumer Needs during the Pandemic for Aegean Airlines: New Fares International Multi-channel campaign
- SILVER for Best Response to Changing Consumer Needs during the Pandemic for Eurobank: Digital Transformation: The Ultimate Success Story
- BRONZE for Most Innovative Campaign for Toyota: New Online Reservation Service
- BRONZE for Best Performance in Finance & Insurance for Eurobank: New Digital Wallet, new biodegradable cards.
- BRONZE for Best in Other for ZeniΘ: Digital full-funnel eContract campaign
- BRONZE for Best in Other for Toyota: New Online Reservation Service
- BRONZE for Best Digital Multi-Channel Campaign for Eurobank: Prepaid Cards - 112% growth through Propensity Model & Champions league!
- BRONZE for Best Digital Multi-Channel Campaign for Eurobank: New Digital Wallet, new biodegradable cards.
- BRONZE for Best Use of Video for Performance Purposes for Eurobank: Santa presents €πιστροφή App.
- BRONZE for Best “Personalization at Scale” Strategy for Eurobank: Santa presents €πιστροφή App.
- BRONZE for Best Lead Generation Campaign for Toyota: Boosting new Yaris sales with full-funnel digital performance strategy
For more information
Mina Giannetaki
Tel.: +30 210 66 60 300
E-mail: mina.giannetaki@ogilvy.com
Website: www.ogilvy.gr
Follow Ogilvy Greece on social media
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About Ogilvy
Ogilvy Greece is a group of 300 professionals, passionate about advertising, public relations, technology, and social platforms. The company has a history of 40 years and currently is the strongest and most awarded Agency in the country as well as the most awarded Greek agency abroad. Besides winning 1237 Ermis Awards and 51 Effie Awards in Greece, the Agency has won numerous international distinctions, including 7 Cannes Lions, 2 Clio Awards, 1 One Show Pencil, 4 London International Awards and 1 Webby Award.
Our capabilities range from Brand Strategy to Advertising, Experience, Public Relations, Activation & Shopper Marketing, Social & Performance Marketing, Health and Branded Entertainment.
“We inspire brands and people to impact the world.” That is our vision and the reason why brands have always trusted Ogilvy. By forging long lasting partnerships with its customers, Ogilvy bridges the gap between people’s expectations and the brand value created by the companies, leaving an impactful footprint on the planet, the society and the client business.
Ogilvy exists “TO BE THE BEST CREATIVE PLATFORM AND PARTNER FOR GROWTH ON THE PLANET." This guiding principle is embodied in our mission and illustrates the company’s dedication to create great ideas that deliver substantial results to both clients and brands.
