What's Up / 2 Minutes of Fame

"In the future, people who deserve to be heard will be famous for 2 minutes."
True, the quote isn’t exactly like that! But with What's Up, the biggest youth telecom brand in Greece, we made it happen when the brand granted its airtime on prime-time TV to all the young game changers out there, the entrepreneurs, the social activists, the dreamers. So that they could share their ideas for 2 minutes in front of a huge audience and gain the recognition they deserve.