Mousoudi Pet Shop / Food Scraps

No matter how much pet owners love their pets, a large percentage of them continues feeding their dogs and cats with food scraps; an old-school tactic that can frequently prove damaging to our furry friends’ health.  Mousoudi Pet Shop, with a strong animal-forward sentiment, trusted us to raise awareness on the topic and inspired us to deliver a disarmingly sweet campaign that brought about plenty of "awwws", but more importantly, "ohs".