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LaLiga / Media rights

Overview

Ogilvy Greece is the exclusive distributor of LaLiga’s broadcasting rights, in the territories of Greece and Cyprus, since 2009. The Spanish top-tier championship, with the participation of “giants” Barcelona & Real Madrid, is considered as one of the most popular sporting leagues in both markets, with a large and dedicated fanbase. In the current deal reaching until 2021, Ogilvy has secured the live broadcast of all 380 LaLiga matches per season, with additional coverage through dedicated LaLiga shows and highlights, offering the maximum exposure of the league in both territories.

Capability
Entertainment