Eurobank x Mastercard / The call
Overview
In our latest campaign for Eurobank, featuring a grand contest for an exciting racing experience in collaboration with the McLaren Mastercard Formula 1® Team, we turned an iconic sound into our creative vehicle. More specifically, every time the (baffled) protagonist uses his Eurobank Mastercard credit card, the signature single-seater's engine sound roars straight into his ears, “calling” him to the legendary track of Silverstone.
And when the grid calls, you can’t help but answer.
Capability
Advertising