Our Work

Barba Stathis / Pasta with Vegetables


The new Barba Stathis communication campaign presents 5 matching food combinations through the most 'unmatched' crowd.

With the main vehicle being people sitting around a table and who (often) don’t know each other well,  the TV commercial deals with the subtle humor of this exact awkwardness and embarrassment we’ve all experienced more or less.  “Pasta with Vegetables” becomes the delicious catalyst that breaks the ice and brings people together.  Therefore, two different tasting worlds become one, proving they are meant to be together!