Our Work
Adidas - Game On Athens
Overview
Adidas Hellas & Ogilvy teamed up with one goal: To challenge young basketball creators to showcase their skills in a disruptive digital activation - #GameOnAthens came to life!
Maximizing the brand’s Euroleague partnership and the hype around the much-anticipated F4 2018, local assets and National team players Georgios Printezis & Ntinos Mitoglou were called to create a series of challenging trickshots for young ballers to imitate & post with their very own instagram video.
Capability
Public Relations