11888 / Gia Ola

11888 has been a well-renowned information service for many years. But in 2018 it became something more than that. It became a complete, multipurpose platform, that not only gives information but also instantly books appointments with professionals and orders food and coffee online. To inform the audience about this change we created an ad campaign that visualized the thoughts we all have when something troubles us and demands an instant solution. In this humorous and surreal campaign, an accountant appears all of a sudden in a pool, an electrician and his son become part of a Western movie, a hairdresser makes an entrance at the opera, and a pizza takes part in a business meeting. In the end, with a little help from "11888 giaola", everything comes back to normal.